Nearly a billion people around the world today depend on WhatsApp to stay in touch with their friends and family. They can easily share their pictures and videos with them across the world.
So you will be happy to know that WhatsApp will no longer charge subscription fees. For many years, they have asked some people to pay a fee for using WhatsApp after their first year. As they have grown, they have found that this way hasn’t worked well. Many WhatsApp users don’t have a debit or credit card number and they worried they’d lose access to their friends and family after their first year. So the founder of WhatsApp Jan Koum announced Monday that the company is dropping the service’s annual subscription fee in an effort to remove the boundaries some users faced in using the service.
Normally, people might surprise how they plan to keep WhatsApp running without subscription fees and if this announcement means they are introducing third-party ads. The answer is no. Starting this year, they will test tools that allow you to use WhatsApp to communicate with businesses and organizations that you want to hear from. That could mean communicating with your bank about whether a recent transaction was crooked, or with an airline about a delayed flight. You can all get these messages elsewhere today – through text messages and phone calls – so they want to test new tools to make this easier to do on WhatsApp, while still giving you an experience without third-party ads and spam.
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Hopefully you will enjoy what’s coming to WhatsApp.
Courtesy to: Recode.net
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